Jim Roddy is the CEO and president of the Retail Solutions Providers Association (RSPA). He has been active in the IT channel since 1998, including 11 years as the president of Business Solutions Magazine, six years as an RSPA board member, one term as RSPA chairman of the board and several years as a business coach for VARs, ISVs and MSPs. Roddy has been recognized as one of the world's Top 100 Retail Influencers by RETHINK Retail and a Leading CannaTech Influencer by The CannaTech Group. He is regularly requested to speak at industry conferences on SMB best practices. He is author of two books — The Walk-On Method to Career & Business Success” and “Hire Like You Just Beat Cancer” — and is host of the award-winning “RSPA Trusted Advisor” podcast.