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Agenda | Channel Partners Virtual 2021

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Tracy PoundManaging DirectorMaximITy Limited

Tracy was voted PCR’S Woman of the Year 2016 and one of the top 50 women in technology in 2014 and 2015. She was awarded CompTIA’s Member of the Year in March 2017 and is passionate about diversity and raising the bar in professionalism and skills with tech professionals.

Tracy has over 35 years’ experience working in tech and has successfully implemented business systems and training programmes across many different industries from service and professional sectors through to retail, education and manufacturing.

She has taken part in several Chamber of Commerce initiatives to deliver free IT advice to SME’s, has been a part of the Staffordshire Online Fraud Forum, and was one of the authors of a business standard for IT companies called Accredit UK that was run by Advantage West Midlands under ERDF funding.

An active member of the global tech trade association CompTIA, Tracy is a member of the Education Faculty delivering training, webinars and talks for CompTIA members around the world. In 2015 Tracy joined the CompTIA Board of Directors, after previously being part of the UK Executive Council, and was voted Community Member of the Year in 2019. CompTIA is a global not for profit trade association with annual revenues around $80 million. Her duties as a Board director have included chairing the Governance Committee and for the past 2 years she has been chair of the Audit, Finance and Investment Committee, as well as sitting on the Executive Committee.

She founded Maximity, an IT training and consulting business specializing in end user education and awareness, in 2000 and co-founded Prizm Solutions, an insurance brokerage, with her husband in 2006.

Tracy is a member of the Chartered Management Institute, a Fellow of the Institute of Consulting, a PRINCE 2 practitioner and a member of the FSB and Chamber of Commerce.

Check out Tracy's recent Q&A — Partners, Vendors: Quit Obsessing Over Short-Term Financials — to get a sneak peek of her #CPVirtual session.

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