Throughout his career, Joe Batista has been a channel champion. He has a passion for empowering colleagues and clients alike not to be afraid of coloring outside the lines. He inspires those who collaborate with him to create “unseen opportunities” and unleash the creatologist within. His colorful stories of free-range chickens, what to do with mushrooms, corporate asset hunting, business outcomes and the color of money have inspired audiences around the global to enjoy “think days” and safaris to unlock their potential. Batista has an extensive playbook and a proven 39-year track record as chief creatologist for business innovation and strategy, spanning numerous industries and companies including CINGA, Lowes Hotel, Cerner, eGOV Jamaica, Hasbro, Sanofi, Southwest, Mass General Brigham, Solan Kettering and Sinclair Entertainment. He has helped them create new enterprise value through a history of tough change agent assignments. Corporations seek his creative application theory to real-world business challenges, devising actionable strategies that they can implement. Batista compresses the distance between ideas and results. He leaves audiences with incredible insights, a few stories from his extensive playbook and powerful actionable frameworks to help them rethink their business and client relationships
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