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Agenda | Channel Partners Conference & Expo 2021

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The Revenue Engine of the Future: Welcome to the New Sales & Marketing Revolution

Salwa Scarpone  (Marketing & Event Consultant)

Michael Schmidtmann  (Managing Partner, Trans4mers)

Location: Level 3, South Seas Ballroom C

Date: Monday, November 1

Time: 4:30pm - 5:05pm

Pass Type: All-Access, MSP Summit Conference

Session Type: Conference Session

Track: Business of the Channel

Vault Recording: TBD

Audience Level: All

New sales and marketing practices are revolutionizing the way agents, resellers and MSPs drive revenue and profits. What's new? What's different? What's working? This session details new and innovative practices that will rev up the nature of your revenue generation. You’ll learn about all the new tools and ways that smart organizations are growing their businesses and multiplying profits. Hear how various channel partners nationwide are already accelerating their sales and marketing engines to achieve transformational revenue growth. Old-school sales practices have lost their effectiveness; educated buyers are finding new and nontraditional ways to Identify solutions and solve problems. Don't get behind the curve.

Topics and takeaways include:

  • Marketing practices that drive consistent results
  • Radical approaches to sales team design
  • Integrated digital marketing tools and programs
  • Marketing investments deliver the greatest bang for the buck
  • How fewer salespeople sell more with the right team design
  • Where to outsource and develop your own core competencies