Agenda | Channel Partners Conference & Expo 2022

To say the role of the CIO and senior IT leader has changed over the past two years would be an understatement. That’s why it’s more important than ever for channel partners to understand how to respond to today’s buyer and to create long-lasting partnerships based on the value of providing technology solutions that impact the business. In this session, some of today’s most prominent and influential IT leaders will share how their priorities have changed, the prominent role they now play inside the organizations and how they are managing budgets and tech spend. Find out where IT budgets are growing and where the money is going in 2022 and beyond. In this session, attendees will hear from tech buyers who represent the enterprise and midmarket customer along with a riveting discussion around the single biggest issue facing their organizations — security. Don’t miss this opportunity to learn how to align with the customer, understand the buyer’s journey and elevate your role as business adviser.