2025 Agenda

You didn’t build your business just to watch it limp off into the sunset without you someday. No, there’s a good chance that one day you’ll guide your company through an acquisition and you’ll cash an embarrassingly large check. This session is about how to pursue that outcome with precision and purpose. It will explore the nuanced strategies behind positioning a managed services or channel partner business in a way that makes it irresistible to prospective buyers. Attendees will hear this insight from someone who has been through it firsthand. Nathan Phinney has been there, done that and wrote the book titled CTRL ALT SURVIVE: The Secrets of My Small Business Success that contains the receipts. He’ll unpack the M&A process from how to cultivate long-term growth with an exit in mind to understanding the levers of brand value that can set your company apart. Along the way, he’ll highlight both the opportunities and the challenges that you will encounter along the journey.